This week I made a couple of trips to my local Home Depot. Did my research online like a good millennial, but once in the store I found it quite upsetting when I asked several employees for assistance. They seemed bothered and uninspired, this has been my experience there for years. Regardless of Home Depot's efforts to provide a seamless omnichannel experience, some of the staff in that particular store might not be helping much.
Today there is a lot of talk about CX (customer experience); how it can drive growth, profits, and inspire a community of brand evangelists. This goes beyond making your customers happy, it's about developing experiences carefully tailored for each segment of your clientele.
How can you make their lives easier and their interactions with you positively memorable? It boils down to having a motivated customer focused team. Now take a look at these very simple suggestions to step up your CX game.